pb&

My friends, 

I address you all tonight as you truly are;

wizards, 

mermaids, 

travellers, 

adventurers, 

magicians…

come and dream with me.

- Georges Méliès

Welcome to pb&

I’m Petrina Blander—a social media creative and a student of human nature. Staying in tune with the cultural pulse is something I’m deeply passionate about. At the heart of every brand, every post, is the community that breathes life into it.

There’s no shortage of innovative thinking, but the key is listening to your audience and building a strategy with them. This process is a life cycle that fuels growth.

I’ve had the privilege of working with both micro and macro influencers, driving value for brands across sectors like auto, CPG, QSR, and non-profit.